Your resource for sparking Meetups Everywhere

Folks like Foursquare, Etsy, Mashable and others have sparked hundreds of Meetups in just a few weeks.  It’s easier than you’d think, but there are some tricks that will make you more successful.

We’ve assembled examples on setup, getting the word out and how to cultivate and celebrate.  Riff on them, do it better… if you put together something awesome, we’ll highlight you too!

The most important step is to get started, so have fun and be sure to holler with any questions!

Meetup Everywhere

ONE: Setup in Five Minutes

Fill out a few things and you’re on your way to Meetups Everywhere!

How to setup your Meetup Everywhere

TWO: Get the Word Out!

There are several tricks that will help mobilize your community to self-organize Meetups Everywhere.

How to get the word out

THREE: Celebrate & Cultivate

Stay engaged with your community everywhere to maximize the momentum from your Meetups.

How to celebrate and cultivate

From a Mashable Meetup in Greece [photo by Andreas Kontokanis]

Use the internet to get off the internet.
Scott Heiferman, CEO and Co-Founder of Meetup

Case Study: MASHABLE

Mashable kicked off over 600 Meetups on June 30th by

  • declaring a global holiday
  • rallying their readers with a couple blog posts
  • embedding their Meetup map on mashable.com. 

Now they’ve called on their community to make Mashable Meetups a monthly global phenomena.

Recipe for their secret sauce here.

Case Study: ETSY

It’s easiest to get Meetups going everywhere when you keep things simple.  Just tell your people to get together over some coffee to talk! 

That said, it can be a real blast to go big.  Etsy had a global birthday bash of 512 Meetups to celebrate their fifth anniversary!  Their

  • super fun blog post
  • sponsored competition
  • download-able online grab bag
  • Flickr group

really took their party to the next level.

More inspiration here.

Case Study: APARTMENT THERAPY

Apartment Therapy’s Meetup Everywhere exemplified how to scale face-to-face interaction the easy way — by challenging readers to self-organize their own national movement. 

Look behind the curtain here.